Remarketing

MORE EYEBALLS LEAD TO MORE CONVERSIONS

On average, only 2% of people will convert on a first visit to a website. Make sure you don't lose them forever by implementing an effective remarketing strategy.

Remarketing is a technology that allows you to show ads across the web to people who’ve visited your site, used your mobile app or provided their email address. When people leave your website without buying anything, for example, remarketing helps you reconnect with them by presenting them with relevant ads as they continue to surf the web.

We build audiences based on very specific actions users take on your website, allowing us to display highly relevant ads, which are more likely to engage and draw closer your past website visitors.

For example…

  • Showing ads to the people who added something to their shopping basket but didn’t complete a transaction.
  • Offering a 10% discount to users who viewed a product page but did not convert.
  • Upselling and cross-selling to existing customers.
  • Promoting your new sale to previous visitors whether they converted or not.

Remarketing

The possibilities are endless! Plus, we’ve tested thousands of combinations to discover first-hand what really works. Our advanced remarketing campaigns not only allow us to target the right audience with the right message, but also in the right moments. Utilise the power of remarketing to re-engage with past website visitors that once were lost, and stretch the reach and performance of your campaigns further than ever before.

WHAT WE DO

1

RLSA (REMARKETING LISTS FOR SEARCH ADS)

We apply audience insights to your search campaigns. Essentially, this allows us to make changes to your paid search campaigns based on how users have interacted with your website. For example, do returning visitors convert better than new visitors? Yes. Then let’s bid more aggressively for these people! RLSA gives us an extra layer of insight into visitor performance, and crucially, an extra level of control.

2

DYNAMIC REMARKETING

Take your remarketing to the next level and boost results with ads that include products or services that people specifically viewed on your website. This is a very effective type of remarketing for clients with hundreds or thousands of products. Dynamic in its power to show extremely specific ads to users which are more likely to draw them back to your site and convert.

3

EMAIL-LIST REMARKETING

With Customer Match, we can upload a list of email addresses that your customers have provided and then display highly relevant ads to these users. We can also use these lists in conjunction with RLSA to further extend the control and optimisation of your search campaigns.

3

AD CREATIVES

Our in-house, world class designers have the skill to create stunning banners, video content and rich media purpose-built for your display campaigns. Once brought into life, all display ads are split tested to maximise performance.

Excellence
HONESTY
TRANSPARENCY
ACCOUNTABILITY

Find out more about our PPC Services

Netigate

124%Conversion increase

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Animas

85%Conversion increase

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Urban Body Jewelery

196%Conversion increase

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